Can New Balance's 'athletes first' focus take on Nike and Adidas?
How Adidas Found Its Second Wind
The History of adidas: A Background of Collaboration and Innovation | adidas GamePlan A
Adidas to Ramp up US Sport Endorsement Deal
Naomi Osaka to Sign Biggest Adidas Deal With Female Athlete: the Times
Athletes Sponsored by Adidas and Endorsed by Nike - Sportsicles: A Blog about SPORTS
Key Takeaways From Adidas' Social Media Strategy | Socialinsider
Signing James Harden is part of big endorsement push for Adidas | Fortune
Adidas Signs 4 Men's Basketball Players to NIL Deals - Boardroom
Athletes Sponsored by Adidas and Endorsed by Nike - Sportsicles: A Blog about SPORTS
Adidas Signs 4 Men's Basketball Players to NIL Deals - Boardroom
What An Endorsement Means for the World's Biggest Sports Apparel BrandSports Networker
How the Three Sports Apparel Giants Are Investing in NIL
Adidas Is About to Make Kanye West More Than Famous (It Could Make Him Rich) | Inc.com
The Business Page: Nike, adidas dominate endorsement world - Sports Illustrated
FIFA
How Sports Brands Are Changing Athlete Contracts Due to Coronavirus – Footwear News
Adidas announces first of its kind name, image, likeness network - Portland Business Journal
Adidas signs Green Bay Packers quarterback Aaron Rodgers - Portland Business Journal
adidas' Sports Sponsorship Strategy and the Impact of COVID-19
Black Superstars Pitch Adidas Shoes. Its Black Workers Say They're Sidelined. - The New York Times
How damaging is an Adidas decision to pull its athletics sponsorship?
Rinehart, Adidas See Athletes Push Back on Sports Sponsorship - Bloomberg
Adidas can terminate sponsorship deals of any Scientologist athletes
These 13 Athletes Won the Most Lucrative Endorsement Deals | GOBankingRates
Adidas to Sign Up to 500 Athletes for Endorsements - WSJ
