Lonzo Ball's $495 Big Baller Brand sneaker is doomed without the backing of Nike, Adidas or Under Armour — Quartz
![Amazon.com : adidas Lonzo Ball Los Angeles Lakers Gold Name and Number T-Shirt Small : Sports & Outdoors Amazon.com : adidas Lonzo Ball Los Angeles Lakers Gold Name and Number T-Shirt Small : Sports & Outdoors](https://m.media-amazon.com/images/I/41u9ccHpgNL._AC_SY1000_.jpg)
Amazon.com : adidas Lonzo Ball Los Angeles Lakers Gold Name and Number T-Shirt Small : Sports & Outdoors
Nike, Under Armour, and Adidas are reportedly spurning Lonzo Ball after his father pitched an unprecedented business idea
![Why Nike, adidas, Under Armour, or Jordan Brand Should Sign Lonzo Ball Immediately - SneakerNews.com Why Nike, adidas, Under Armour, or Jordan Brand Should Sign Lonzo Ball Immediately - SneakerNews.com](https://sneakernews.com/wp-content/uploads/2017/07/lonzo-ball-under-armour.jpg)
Why Nike, adidas, Under Armour, or Jordan Brand Should Sign Lonzo Ball Immediately - SneakerNews.com
![Lonzo Ball Wears adidas James Harden's & Not Big Baller Brand ZO2 Shoes + Scores Triple Double - YouTube Lonzo Ball Wears adidas James Harden's & Not Big Baller Brand ZO2 Shoes + Scores Triple Double - YouTube](https://i.ytimg.com/vi/PNvsZyhrxnw/hqdefault.jpg)
Lonzo Ball Wears adidas James Harden's & Not Big Baller Brand ZO2 Shoes + Scores Triple Double - YouTube
![Why Nike, adidas, Under Armour, or Jordan Brand Should Sign Lonzo Ball Immediately - SneakerNews.com Why Nike, adidas, Under Armour, or Jordan Brand Should Sign Lonzo Ball Immediately - SneakerNews.com](https://sneakernews.com/wp-content/uploads/2017/07/lonzo-ball-shoe-deal-update.jpg?w=620&h=435&crop=1)