Francisco J. Martínez-López Rafael Anaya-Sánchez Rocio Aguilar-Illescas Sebastián Molinillo Using the Social Web for Brandin
THE INFLUENCE OF ATTITUDES TOWARDS SPONSORSHIP ON THE PSYCHOLOGICAL SPECTATOR SEGMENTATION: A CASE STUDY OF MALMÖ FF AND PUMA A
THE INFLUENCE OF ATTITUDES TOWARDS SPONSORSHIP ON THE PSYCHOLOGICAL SPECTATOR SEGMENTATION: A CASE STUDY OF MALMÖ FF AND PUMA A
![PDF) In-sourcing disruptive brands as a corporate entrepreneurship strategy | Deryck Van Rensburg - Academia.edu PDF) In-sourcing disruptive brands as a corporate entrepreneurship strategy | Deryck Van Rensburg - Academia.edu](https://0.academia-photos.com/attachment_thumbnails/48396117/mini_magick20190203-4718-1l5uu8q.png?1549257855)